You know what I love seeing and hearing when you try on our denim? That AHHHH sound. You know the sound? The one that you not only say but FEEL when you put on something that is oh, so comfy. That was our aim with our dig-free denim range. We wanted to create more AHHHH moments in people's wardrobes. We wanted you to not dread putting on denim for fear of the waistband cutting in. We wanted you to feel a million bucks because the shape of the jeans, skirt or shorts just worked for you. But don't just take my word for it. Scroll on for a look at some of our customers living the comfortable AHHHH life.
PS. I'd love you to share your your SYTL style ... use the hashtag #stylingyouthelabel whenever you post to Instagram. Not keen on sharing your SYTL so publicly? Make sure you're in our VIP Facebook group. It's a safe and supportive space and you'll get so many styling ideas from other SYTL lovers. Plus we give away weekly vouchers to those who share their SYTL style with the group